Resmark Systems is a leading tour operator software solution that empowers adventure tour companies to optimize the entire dream vacation creation process by tapping into their own customer databases. Manually collecting the data needed to power an innovative marketing-as-a-service solution can be time and resource-consuming. Resmark decided to embed JReport for its simple, automated reporting and visualization of key information that provides deeper marketing insights.
In-depth and detailed reporting is an essential piece of any good customer-oriented solution. JReport makes it easy to explore and visualize data in a number of new ways that enhance decision making for our users and our own processes.”