Build vs. Buy
When considering embedded analytics, organizations are faced with the option of building a homegrown solution or buying a 3rd party solution to embed for their reporting needs.
Many independent software vendors (ISV) plan products and realize that enabling decision-making is a critical element of any software application. It allows your product to have increased value to the user while it makes use of all the data being collected. Enabling decision making in these applications starts with interactive dashboards and reports, with great emphasis on analytics features that enable data discovery. At this point in time, ISVs are faced with either building a homegrown solution or embedding analytics.
When considering the two options, talk about the pros and cons of each option and how it will fit into your project. The biggest things to consider is your reporting requirements, what features you need, and how this all fits into the development and timeframe of your application’s development.